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Social Media Calls Foul On Replacement Refs
Social Media Calls Foul On Replacement Refs At the start of this NFL season, commissioner Roger Goodell, rather than negotiate terms with the regular referees, elected to issue replacement refs for...
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Social Media Analysis of Turkish TV Show Mystery: Who Shot Ferhat?
Social Media Analysis of Turkish TV Show Mystery: Who Shot Ferhat?Crimson Hexagon’s social media analysis technology provides insight into popular Turkish TV show’s cliffhanger. When a major character...
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Can Julian Fellowes Repeat the Success of “Downton Abbey” on NBC?
Can Julian Fellowes Repeat the Success of “Downton Abbey” on NBC? Social Media Lessons for “The Gilded Age” Julian Fellowes, creator of the popular period drama “Downton Abbey,” which airs on PBS as...
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The NHL Lockout Ends: Social Media Analysis Reveals if Fans Will Hold a Grudge
The NHL Lockout Ends: Social Media Analysis Reveals if Fans Will Hold a GrudgeOn Sunday January 6, reports indicated that the long NHL lockout would come to an end. Teams are beginning to practice....
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Why Won’t Twitter Believe Manti Te’o?
Why Won’t Twitter Believe Manti Te’o?Manti Te’o, linebacker for Notre Dame’s storied football team and contender for this year’s Heisman Trophy, experienced much hardship at the beginning of the season...
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Social Media Analysis Uncovers Online Opinions of NFL’s Ray Lewis
Social Media Analysis Uncovers Online Opinions of NFL’s Ray LewisWhat Will Drive the Legacy of Ray Lewis, One of the NFL’s Most Polarizing Superstars? Professional athletes’ extracurricular activities...
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Post-Super Bowl Social Media Analysis Looks at Ray Lewis’ Legacy
Post-Super Bowl Social Media Analysis Looks at Ray Lewis’ LegacyWith Ravens Super Bowl Win, Ray Lewis’ Legacy Defined by Accomplishments on the Field Last week on the Crimson Hexagon blog we conducted...
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When a Brand Crisis Hits the Headlines – How Deep Is Its Impact?
When a Brand Crisis Hits the Headlines – How Deep Is Its Impact?Carnival Cruise Lines: Trouble in Paradise? A brand can better shape its response and prepare for financial implications associated with...
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Enthusiastic Social Buzz for The Great Gatsby
Enthusiastic Social Buzz for The Great GatsbyPositive Social Media Opinion Increases from Opening Weekend to Second Weekend in Theaters When one of the year’s most anticipated films, The Great Gatsby,...
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Advertainment Requires Increasingly Intelligent Analytics
Advertainment Requires Increasingly Intelligent AnalyticsLike TV, The Value Is No Longer Black and White Over the past few years, “advertainment” campaigns, such as the legendary Red Bull-sponsored...
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Language No Barrier in Tour de France Online Conversations
Language No Barrier in Tour de France Online ConversationsOn the last Saturday of June, 198 cyclists got into their saddles ready to ‘step on it’ and give their best in the 100th edition of the 23 days...
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Multiligual Insights on the Tour de France
Multiligual Insights on the Tour de FranceWe are reaching the last moments of the phenomenon that has dominated the world of sport in the past 3 weeks: Le Tour De France. As promised we are back with...
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Social Media Buzz On Shark Week Generates Mixed Reviews
Social Media Buzz On Shark Week Generates Mixed ReviewsWhen the longest running cable television programming event in history, Shark Week, premiered on August 4th this year, it was met with mixed...
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How Word-of-Mouth Marketing Drives Music Album Sales
How Word-of-Mouth Marketing Drives Music Album SalesWhy Born Sinner outsold Yeezus June 18th marked a big day for all hip-hop fans as two of its biggest artists were set to release albums on the same...
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Social Media Drives Hype on Fall TV Shows
Social Media Drives Hype on Fall TV ShowsIn the world of #SocialTV, summer hiatus does not mean a break and fall TV shows begin marketing long before their September debut. This summer, Crimson Hexagon...
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